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Online Reputation Management |
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Monitoring and addressing online content is crucial to any business. It can help restore your online reputation and keep high rankings for good publicity. By doing so, this will force negative publicity lower in the search engine results. Statistics show that Internet users rarely view more than two pages of results for any search. Joining positive press and social media with online reputation management, this combination will increase your company’s visibility.
As a local business owner in today’s day and age, you know that it’s important to have an online presence because that’s where your customers are. In fact, research shows that 97% of people conduct research online before buying locally.
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Google 360 Zip:
Google 360 Zip is a new product enhancement that is now affecting organic placement. It is more visible on the page showcasing hyper local content. Google 360 Zip will maintain your local business profile with coupons, logo, images and videos with the capability to display on Mobile search.
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With Google Spotlight:
Your listing is featured with yellow a marker that allows you to promote important aspects of your business. Scroll over the tags on Google or click on the Sponsored Link to view coupons, videos, photos, or other select features. The map will also offer a clickable option to stick out above your competitors. Google Spotlight offers limitless impressions, clicks, calls, coupons and more! Offering can vary on a monthly basis.
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Google 360 Zip Plus:
Local customers already search Google for the products and services that you offer. When you using Google 360 Zip Plus, you can advertise your business on Google (including mobile devices) and attract more visitors to your website or profile page that while conducting a local search. With Google 360 Zip Plus, we simply set up a monthly budget for your ad and we’ll determine what search keywords trigger your ad based on the categories selected. You’ll only pay for the clicks that your ad actually receives. |
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Social Media Content Development |
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A new way to reach customers and media is through social media. Our PromptPR!™ social media specialists can assist with developing and launching a Twitter or Facebook page for your company or product. We will also provide tips on the do’s and don’ts of social media for business.
We will customize you Twitter and Facebook landing pages tailored to your business, and get you started on posting and tweeting.
Twitter
Twitter has revolutionized social media. This outlet is a new way for your business to reach customers. With the use of #hashtags and proper Twitter etiquette, you will see rapid growth in brand awareness while interacting with current and future customers.
Let PromptPR!™ expand your Twitter visibility and credibility with a custom built account and a Twitter "how-to" guide for your use.
Facebook
Facebook, the most popular social network, is a place to keep in touch with friends and reconnect with your past. For your business, however, the creation of a Facebook fan page allows you to interact with your customers, provide them special deals, make announcements and listen to their feedback.
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News Release Distribution |
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PromptPR!™ will distribute your news release via wire service to all of the print and broadcast media outlets on a local, regional or national scale - depending on the client’s needs. By doing so, major news bureaus and publications such as AP, Bloomberg, Dow Jones, Reuters, The New York Times, USA Today and The Wall Street Journal can pick up the release. PromptPR!™ will then provide a list of all the media outlets that picked up the news release in their PromptPR!™ folder via member login.
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PromptPR!™ will create a custom media list to help you get your news release into the hands of the right reporters. From trade publications to national news outlets to local print, online, broadcast and radio, each media contact will be specifically researched and selected for each individual member based on your target market and the content of your news release.
We will then place your custom media list in your PromptPR!™ folder that’s created when you purchase our services. The targeted list will include:
- Media outlet name
- Contact name
- Beat
- Mailing address
- Email address
- Phone and fax numbers
- Website URL
- Circulation
With a custom media list, you can save money by pitching your own story to the proper editors while building a rapport so you get the most coverage possible.
If your time is limited or you're not comfortable speaking to media, please view our News Release Distribution package to learn how PromptPR!™ can deliver your news for you.
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The PromptPR!™ program can be used effectively for a variety of PR campaigns:
- • To launch a new product or service line
- • To strengthen name recognition or public image
- • To promote a new name, location or special event
- • To publicize new hires, clients or acquisitions
- • To position an executive as an expert source
- • To spotlight participation in a community service or charitable activity
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